Program Graduates Apply IMC 'Essentials' to Their Small Business
IMC program graduates Beth Lehman and Bethany Allen-Perez started The Essential Table in June of 2012. The company sells gourmet jams through festivals, events and retailers in Virginia and West Virginia. Their IMC skills have been instrumental in their success.
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INTEGRATE 2013 Attendees Take Home New IMC Skills
The WVU IMC program hosted its INTEGRATE 2013 conference in Morgantown Friday, May 31 and Saturday, June 1. Attendees heard from incredible industry speakers on a range of topics from social media ethics to designing compelling visuals to making digital content amazing.
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IMC program celebrates 10th anniversary
This year, our program is celebrating its 10th anniversary! We were the first online IMC program in the nation and we have seen significant growth and continued innovation throughout the last 10 years. Starting with 17 students in 2003, the program now has 426 students enrolled.
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IMC graduate profile: José Huitron
While still in the WVU IMC program, now-graduate José Huitron saw the need for an integrated marketing communications agency with a multicultural focus in Santa Maria, CA. In March of 2012, José launched HUB 81.
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IMC student profile: Cyndi Greenglass
Cyndi Greenglass had more than 20 years of experience in direct marketing and marketing communications before she enrolled in the WVU IMC program. She admits that it had been a while since she had been in the classroom, but she felt that she needed to round out her knowledge.
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Student Flies High in WVU IMC Program
Current IMC student, Valerie Ater, joined Continental Airlines, now United Continental Holdings, as an international service manager 15 years ago. A busy travel schedule made a traditional graduate program nearly impossible, but WVU’s online IMC master’s degree program was a perfect fit.
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IMC faculty profile: Hugo Pérez
Faculty member Hugo Pérez has worked for NBC news, the American Heart Association, AstraZeneca Pharmaceuticals, Mars Inc., and he’s now senior vice president for Zócalo Group in Chicago. Learn more about Hugo and what he brings to the classroom.
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IMC student earning degree from Seoul, South Korea
Current IMC student Gabriel Allison has traveled to 33 countries and has lived in five. He currently works for an ELT (English Language Teaching) publisher in Seoul, South Korea while working on his IMC degree.
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IMC student helps Floridians live to a healthy 100
What do you want to do when you’re 100 years old? WVU IMC master’s degree student Kayla Eubanks asks central Floridians this question every day as the marketing specialist for Florida Hospital’s “Healthy 100” program.
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IMC students complete degree while serving their country
The WVU IMC program is proud to offer master's degree and graduate certificate options to fit the busy lives of those who have served and are currently serving our country.
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